Much has been made of the massive drop suffered by WATCHMEN in its second week of release. The film is by no means a failure, but by all accounts, it wasn’t quite the success most thought it would be either. Whether it was Malin Akerman’s plastic performance, that infamous eighties softcore sex scene, or Mickey playing Big Figure, the film has left many fanboys–and studio execs alike–scratching their collective heads and asking “What went wrong?” Well it seems the folks over at GraphJam have it all figured out. Apparently the moral truths and philosophical questions explored by Alan Moore in the graphic novel did not captivate audiences. It looks like we’re all too obsessed with big blue dongs. Click on the photo below to view their shocking findings.