Personally, I don't feel the PG-13 rating was by any means why THE DARK TOWER feature film wasn't successful. But I won't argue that it was the start. If the producers and/or studio execs started the process of adapting the book series into a film as PG-13, they were way off from the word go.
Evidently, THE DARK TOWER creator Stephen King thinks the PG-13 rating was the wrong foot to step out on as well as he recently told EW.
Stephen King on THE DARK TOWER:
The real problem, as far as I’m concerned is, they went into this movie, and I think this was a studio edict pretty much: this is going to be a PG-13 movie. It’s going to be a tentpole movie. We want to make sure that we get people in there from the ages of, let’s say, 12 right on up to whatever the target age is. Let’s say 12 to 35. That’s what we want. So it has to be PG-13, and when they did that I think that they lost a lot of the toughness of it and it became something where people went to it and said, Well yeah, but it’s really not anything that we haven’t seen before.
What do you think was the main reason THE DARK TOWER film wasn't a success? It surely wasn't the cast. Make sure to hit us up and let us know in the comments below or on social media!
THE DARK TOWER synopsis:
Roland Deschain (Idris Elba), the last Gunslinger, is locked in an eternal battle with Walter O'Dim (Matthew McConaughey), also known as the Man in Black. The Gunslinger must prevent the Man in Black from toppling the Dark Tower, the key that holds the universe together. With the fate of worlds at stake, two men collide in the ultimate battle between good and evil.
THE DARK TOWER is now available on Blu-ray right HERE.