Jughead’s mother is a businesswoman who runs the salvage yard which doubles as a Serpent compound. When she gives the Serpents an order, they all snap to attention. His sister JB is an old soul who listens to Black Sabbath and runs scams with her biker mother in Toledo. As far as con artists go, the apple doesn’t fall far from the tree.
Based on the Archie Comics characters, RIVERDALE stars KJ Apa, Lili Reinhart, Camila Mendes, Cole Sprouse, Luke Perry, Madchen Amick, Marisol Nichols, Madelaine Petsch, Ashleigh Murray, Casey Cott, Mark Consuelos, and Skeet Ulrich.
RIVERDALE season three premieres Wednesday, October 10, at 8/7c on The CW.