Here’s a new promo for Fox’s upcoming horror series Scream Queens, featuring Emma Roberts chewing a particularly juicy piece of gum. Gum has been a big part of the Ryan Murphy show’s advertising campaign, as evidenced by the teaser posters and trailers we’ve been seeing this spring. Got to say, it’s not a very effective bit of advertising for the chewy substance.
The first installment in the new anthology series revolves around a college campus which is rocked by a series of murders. Fox has ordered 15 one-hour episodes.
Jamie Lee Curtis, Abigail Breslin, Lea Michele, Oliver Hudson, Ariana Grande, Keke Palmer and Nick Jonas also star in Scream Queens, which premieres this Fall on FOX.