Bates Motel is entering its fourth season, but it's far from old and creaky yet. This new Valentine's Day-themed promo for the PSYCHO prequel is just as dazzling as ever, combining the creepiest incest vibes yet with a surprisingly fun reinterpretation of a silly Internet meme. I could count on one finger the times that a popular meme has been successfully integrated in advertising. Check out the enticing teaser below!
In this 10 episode season:
Norma (Vera Farmiga) becomes increasingly fearful and desperate, going to great lengths to find Norman (Freddie Highmore) the professional help he needs. This further complicates their once unbreakable trust while Norman struggles to maintain his grip on reality. Sheriff Romero (Nestor Carbonell) once again finds himself drawn back into Norma and Norman’s lives. Will things finally heat up between Norma and the other man in her life, Sheriff Romero, and just how much further will he go to protect her?
Bates Motel returns to A&E on March 7th at 9PM; it'll be immediately followed by the series premiere of Damien.