Ever since Rob Zombie announced his mystery project 31 we've been clamoring for some details. Zombie recently shot down some of the rumors surrounding the film but didn't divulge much on what we should expect. We've been seeing some cool art from the flick over the past couple of weeks but they only begged more questions as to what the film would encompass. We also learned that a "big annoucement" was coming our way, which led us to think that we'd be hearing some casting news or perhaps even get a glimpse at a new teaser. Nope. Not that at all. Instead we've learned some details on the film as Zombie has launched a crowdfunding campaign to make 31 happen. Yes…a crowdfunding campaign. Hey, it worked for Zach Braff and Spike Lee, right? The big annoucement wasn't casting news…it was "Help!".
So what is 31 about? The recently revealed website RZ-31.com shares that the film is the story of…
….five random people kidnapped on the five days leading up to Halloween and held hostage in a place called Murder World. While trapped inside this man-made Hell they must fight to survive playing the most violent game known to man… a game called 31.
31 has no rules. 31 has no boundaries. It is ever so simple. Do whatever you can do to kill your opponent before they kill you. Keep this up for 12 hours and freedom is yours.
Who are the opponents? Well… a group of vile, filthy, blood-thirsty clowns known as THE HEADS. They come in all shapes and sizes and each grows nastier than the last.
Rolling Stone recently sat down with Zombie to discuss 31 and asked where the concept came from. Zombie shared…
I was reading this statistic: Halloween is the Number One day of the year when people go missing for some reason. I thought, "What an interesting premise for a film." This is five people that go missing on each day leading up to Halloween and what happens to them on the 31st.
He also shared that the script is complete and that casting hasn't started yet. He went on to add…
We're going to start location starting in about a week. We're moving along. Movies have only two speeds: painfully slow and "now you're behind schedule." Right now, we're in the slow phase.
So are you surprised that Zombie is going the crowdfunding route for 31? I am, but it seems to be the route more and more filmmakers are taking nowadays. Still, the idea of a new Rob Zombie film excites me so we'll be keeping you posted on news regarding 31 as we hear it.