In addition to giving us one of the most entertaining and hilarious comic-book movies of quite some time (perhaps, all-time?), I think it's safe to say that the marketing campaign for DEADPOOL was just as entertaining and hilarious as the film itself. Watching the marketing unfold was quite the treat which was made even sweeter when the finished product actually lived up to the hype. All that hard work hasn't gone unrewarded as DEADPOOL has been nominated for a Clio Key Art award for its marketing, which naturally prompted Deadpool (Ryan Reynolds) to put together a little video in which he gives an overview of the whole campaign. Definitely worth a watch, if only to relive a few choice DEADPOOL moments.
With a sequel to DEADPOOL already on the way, the marketing team certainly has their work cut out for them if they're hoping to top their brilliant campaign for the first film.