James Cameron‘s Avatar: The Way of Water hopes to break the bank with a projected opening of $150M-$175 at the U.S. box office. Analysts predict an easy $175M score. Still, spicer trackers believe Cameron’s long-gestating sequel could earn $200M.
Everyone is freaking out in anticipation of the release of Avatar: The Way of Water. Cameron is talking a big game leading up to the film’s theatrical release and will seemingly stop at nothing to put asses in seats. In addition to urging the public to see the movie in cinemas (in IMAX, if possible), Cameron says his Avatar sequel is an effects powerhouse, unlike anything we’ve seen. It’s been roughly 13 years since the original Avatar hit theaters, making it difficult to gauge people’s enthusiasm for the sequel. Public pressure to be an informed part of watercooler conversations will undoubtedly prevail, but will Avatar rise to the “cultural touchstone” status like the original?
According to polls, audiences in the high 30s to 40s across every demographic are excited about the movie. It’s also worth noting that, as of yesterday, Avatar: The Way of Water will get a day-and-date release in China, which is open to turning away blockbusters for many reasons.
Anyone who sees Avatar: The Way of Water in theaters will want to wear comfortable clothing (and maybe an adult diaper) due to the film’s length. Cameron’s sequel clocks in at 3 hours and 12 minutes, so budget your time accordingly. Three-hour movies are becoming more commonplace as superhero films continue pushing the boundaries of people’s time and bladder. Still, it’s a long haul, regardless of how entertained you might be. Choose your snacks wisely, and think twice about ordering too many beers from the V.I.P. concession stand.
How much money will Avatar: The Way of Water make during its opening weekend? Feel free to share your predictions with us in the comments.