The flick 1-18-08/CLOVERFIELD/THE MOVIE I’M SO F*CKING SICK OF HEARING ABOUT is in the news again, this time because J.J. Abrams (ALIAS) is apparently the man behind the trailer that has the entire film community hot on a biscuit. According to Advertising Age , Abrams cut the trailer of 1-18-08/CLOVERFIELD, which seems weird to me because he isn’t credited as the writer or director of the project.
Advertising Age had this to say about Abram’s involvement: “A person at a postproduction house that works closely with Paramount on all its trailers told Ad Age that the trailer ‘came out of left field for all of us’ and that the consensus was Mr. Abrams had cut the trailer himself.”
1-18-08/CLOVERFIELD is a flick about the destruction of America at the hands of an alien. But quite frankly, this marketing blitz is giving me a headache. But if you still got legs to run with this blitz, check out the full article by going HERE.
What I don’t get sick of…