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Uma defaced! May. 8, 2008
Source: impawards.com by: Ben Barna

Some marketing people obviously those FORGETTING SARAH MARSHALL adverts all over town, thought to themselves, hey, that works, and decided to do some trickster poster marketing themselves. The only problem is, we all know this is Uma Thurman, which ruins the illusion. And since we know it’s a movie, they might as well tell us what it is—which they don’t. It’s called THE ACCIDENTAL HUSBAND and Uma stars as a talk show host who advises a listener to break up with her boyfriend, who in turn gets revenge on poor Dr. Uma, hence the meanie poster. Colin Firth and Jeffery Dean Morgan costar. The movie is released on August 22nd.

Extra Tidbit: This poster is made creepier by the fact that Thurman just went through a stalking trial in New York City.

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Viewing 1-3 of 3 User Comments
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randomerratum on May 8 2008, 12:22:46 PM writes:
THE SARAH MARSHAL ADS
gave us the wrong idea about the movie... He never had a vendetta against her, the main character had a lot more self respect then the posters implied- I think the idea is clever but it has to fit the tone of the film advertised.
Profile | Buddy

KcMsterpce on May 8 2008, 3:40:53 AM writes:
DARN, I THOUGHT THE TITLE SAID...
... UMA DEFACATED. I was like, "hoah, shit! Literally!"

Then it turns out to be some boring shit instead. Damn.

Now I defecate on this movie.
Profile | E-mail | WWW | Buddy

theshadowalker on May 8 2008, 1:57:47 AM writes:

I'd argue that those 'You suck Sarah Marshall' advertisements DIDN'T work, and just confused people not already in the know.

As with 'Serenity', aiming all the marketing for 'Sarah Marshall' at the pre-existing fanbase (the one group already guaranteed to see the bloody movie) was NOT a good idea.
Profile | Buddy


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